Wipro Limited - SWOT analysis and business profile

Published: November 30, 2015 Words: 497

BUSINESS PROFILE AND EVALUATION

Wipro Limited is one of the leading providers of IT services in India and abroad. It provides comprehensive IT solutions and services, including systems integration, Information Systems outsourcing, package implementation, software application development and maintenance, and research and development services to corporations globally. In the Indian market, Wipro is a leader in providing IT solutions and services for the corporate segment in India offering system integration, network integration, software solutions and IT services.

Business Units:

IT Services: Wipro provides IT, BPO, R&D services & consulting services through:

The revenues from IT services of Wipro have been growing at a CAGR of 21% over the last 5 years. The no of clients have also increased to over 850 from 421 five years ago. It has its presence in over 35 countries and its ADS are listed on the NYSE. It employs around 93 thousand employees worldwide and they belong to 50 different nationalities. 89% of total revenues of Wipro come from this segment.

Wipro Infotech:

Ø Geographical Focus: India & Middle East

Ø Offers Integrated service delivery across applications and infrastructure

Ø 360* portfolio serving Enterprise IT life cycle needs

Wipro Technologies:

Ø A leading end-to-end IT service provider offering solutions on a Global Delivery Platform (Integrated Business, Technology and Process)

Ø Geographical Focus: US, Europe, Japan & APAC

Ø Service Lines: Consulting Services, Information Technology Services, Product Engineering Solutions, Technology Infrastructure Services, Business Process Outsourcing

Consumer & Institutional Products:

Ø Operates through Wipro Consumer Care & Lighting

Ø Amongst the fastest growing FMCG companies in India

Ø Business Lines include:

Ø Wipro Lighting is the leader in indoor office lighting & amongst fastest growing players in the lighting segment, in India

Ø It has a presence in 40+ countries with 6500+ employees worldwide. It has 13 manufacturing locations i.e. 8 in India & 5 Overseas.

Ø 5 year CAGR of 35 %

Infrastructure Engineering

Ø Operates through Wipro Infrastructure Engineering

Ø World‘s 2nd largest independent manufacturer of hydraulic cylinder

Ø Products include Hydraulic Cylinders, Telescopic Cylinders, Pumps, Valves &

Accessories for Truck Tipping Systems

Ø 9 state-of-art manufacturing facilities across- India & Europe (Sweden & Finland)

Ø New Business Lines: Wipro Water , Wipro Eco Energy

Ø 5 year CAGR of 30%

Strategies Used In The Past

High focus on Human Resource Development: one of the reasons for Wipro's success is its high focus on Human Capital:

Innovation: Wipro is a company that promotes innovation and that has been a major contributor to its success

Moving up the value chain: another key strategy used by Wipro over the years is moving up the value chain gradually. The company started with the production of vegetable oils but then ventured into branded consumer products & infrastructure engineering. With the exit of global computer manufacturers from India, it entered into computer hardware and networking. It then moved up the value chain and became a software services company.

High Focus on Quality & operational efficiency:

SWOT Analysis